From standard poster panel to radio-controlled scrolling poster.
In 1946, the grandfather of the current owners, Alois Burri, working alongside Bruno Giacometti (the brother of the famous artist), developed Switzerland’s first standardised poster panel on behalf of the APG advertising agency. This collaboration with Fritz Gottschalk eventually gave rise to the Soleil poster system, which from its launch in 1989 is now used across Switzerland.
